Laura Barker 
Welcome to your essential guide for maximizing your LinkedIn presence as a solopreneur. LinkedIn is a powerful tool, and when used effectively, it can significantly boost your visibility, networking, and business opportunities. I put together this roadmap to provide you with a structured plan, breaking down the essential tasks you should be performing daily, weekly, … Read more
Imagine having a key that could unlock a treasure trove of professional opportunities. For solopreneurs, that treasure trove is LinkedIn. Often underutilized or misunderstood, LinkedIn holds immense potential for solo business owners looking to expand their network, establish their brand, and drive business growth. I’ve put together 5 key strategies to help you harness the … Read more
This is your step-by-step guide to crafting a LinkedIn Newsletter that not only informs but also engages. So, are you ready to roll? Note: If a prompt contains brackets such as [insert your information], you will need to provide that information when you use the prompt. Step 1: Know Your Audience First things first, who’s … Read more
In the ever-evolving world of digital marketing, the art of content creation on LinkedIn has become a pivotal chess game, where every move counts. What will you post today? Tomorrow? Can you succeed with blatant self-promotion? How much is too much? Then there’s your “value-add’ content. Freely share your expertise, key word being FREE? “Feels … Read more
A robust LinkedIn profile is an essential marketing tool for solopreneurs and small business owners. It can help to increase visibility, build credibility, establish industry connections, create opportunities for growth, and attract potential clients. With an optimized profile on LinkedIn, you can reach a larger audience of potential customers and partners, significantly increasing the chances … Read more
Table of Contents You’re investing hours into crafting LinkedIn posts, choosing just the right words to captivate your audience. Yet, despite your efforts, your posts seem to vanish into the digital abyss. Frustrating, isn’t it? Ever wonder if the issue isn’t what you’re saying, but how it looks? Imagine walking into an art gallery with … Read more
Table of Contents I’m serving up a mini-masterclass, delivered right to your feed in bite-sized, easily digestible chunks. Consider this your VIP ticket to the LinkedIn big leagues, all laid out in a 7-day playbook. Ready to get started? Pro tip: Save each post so you will have the entire playbook to refer back to … Read more
Table of Contents The LinkedIn Landscape LinkedIn vs. Other Social Media Platforms You’ve probably heard it a thousand times: “LinkedIn is not Facebook or Instagram.” But what does that really mean for you, a solopreneur or small business owner? It means that the connections you make here are not just ‘followers’; they’re potential business partners, … Read more
This guide is literally the tip of the iceberg when it comes to ways to use AI to improve your LinkedIn presence. If you want more, join us for October’s Masterclass: Harnessing AI and ChatGPT for LinkedIn Success Let’s Dive In! When you know the questions to ask, content creation is a breeze. CGPT is … Read more
A brief history of ChatGPT and its iterations: The journey of ChatGPT is nothing short of revolutionary. It all began with the inception of the GPT (Generative Pre-trained Transformer) model by OpenAI. The initial versions, while groundbreaking, were primarily experimental, offering glimpses into the potential of AI-driven conversational models. As the iterations progressed, so did … Read more